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Nova · Professor Researcher · re-ranking top 20…
Brandon Woo

Brandon Woo

Verified

University of California, Santa Barbara · Psychology

Active 2017–2024

h-index11
Citations488
Papers3834 last 5y
Funding
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Research topics

  • Psychology
  • Social psychology
  • Computer Science
  • Data science
  • Cognitive psychology
  • Applied psychology
  • World Wide Web

Selected publications

  • Moderated Online Data-Collection for Developmental Research: Methods and Replications

    Frontiers in Psychology · 2021 · 68 citations

    • Computer Science
    • Psychology
    • Data science

    Online data collection methods are expanding the ease and access of developmental research for researchers and participants alike. While its popularity among developmental scientists has soared during the COVID-19 pandemic, its potential goes beyond just a means for safe, socially distanced data collection. In particular, advances in video conferencing software has enabled researchers to engage in face-to-face interactions with participants from nearly any location at any time. Due to the novelty of these methods, however, many researchers still remain uncertain about the differences in available approaches as well as the validity of online methods more broadly. In this article, we aim to address both issues with a focus on moderated (synchronous) data collected using video-conferencing software (e.g., Zoom). First, we review existing approaches for designing and executing moderated online studies with young children. We also present concrete examples of studies that implemented choice and verbal measures (Studies 1 and 2) and looking time (Studies 3 and 4) across both in-person and online moderated data collection methods. Direct comparison of the two methods within each study as well as a meta-analysis of all studies suggest that the results from the two methods are comparable, providing empirical support for the validity of moderated online data collection. Finally, we discuss current limitations of online data collection and possible solutions, as well as its potential to increase the accessibility, diversity, and replicability of developmental science.

  • Simulation: A strategy for mindreading similar but not dissimilar others?

    Journal of Experimental Social Psychology · 2020 · 13 citations

    1st authorCorresponding
    • Psychology
    • Social psychology
    • Cognitive psychology

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